# Simple condition

Simple conditions offer streamlined decision-making by allowing the incorporation of multiple criteria. If the criteria is met (true), the journey proceeds along the "Yes" path; otherwise, it diverts to the "No" path. These rules enable dynamic branching, ensuring that customers are directed based on their specific interactions or attributes. For instance, if a customer has viewed a particular product or signed up for newsletters, they proceed on the "Yes" path; if not, they follow the "No" path. 

For more intricate scenarios involving complex logical operations like grouped rules, the platform provides the flexibility of utilizing [complex conditions](/en/admin-ui/journeys/workflow/flow-control/complex-condition.md), allowing for even more precise and tailored journey configurations.

<figure><img src="/files/mxJPR3BgUMAMCmURRhOv" alt=""><figcaption></figcaption></figure>

For a detailed overview of all the available rules, please visit [here](/en/admin-ui/journeys/workflow/flow-control/rules.md).


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