# App Push Notification

Begin by clicking the "New Variant" button. This action initiates the creation process for a new App push notification variant. 

<figure><img src="/files/Mjsn10XJVwy4tALkPea3" alt=""><figcaption></figcaption></figure>

Customize the variant by selecting the sender's account.  If you haven't configured your App Push notification channel yet, you can do so in the "[Integrations](/en/admin-ui/integrations.md)" section of the platform.&#x20;

Personalization plays a pivotal role in crafting impactful and engaging push notifications. Our platform empowers you to tailor push notification content by leveraging [dynamic variables ](/en/admin-ui/journeys/workflow/dynamic-variables.md)associated with each user. This sophisticated personalization capability allows you to deliver exceptionally relevant and targeted messages, greatly elevating user engagement and amplifying conversion rates.&#x20;

<figure><img src="/files/dqg2DK4NiGvE8NMIkTMs" alt=""><figcaption></figcaption></figure>

To enhance the effectiveness of your messages, our platform provides a feature that allows you to leverage artificial intelligence (AI) for obtaining text suggestions tailored to your specific use case with the [text generator](/en/admin-ui/broadcasts/text-generator.md).&#x20;

### Test Push Notification&#x20;

By clicking the 'Test Message' button, you can enter a firebase token  and receive a sample of the Push Notification for preview and review.&#x20;

<figure><img src="/files/ZXrg5SYSfXKPkRTOe17j" alt=""><figcaption></figcaption></figure>


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