# API personalization

To create a new personalization with type API, click on the "New Personalization" button and select "API".

<figure><img src="/files/iU95oWckVIOQGnaBXbI8" alt=""><figcaption></figcaption></figure>

Next, you'll need to provide some required details, such as the name and ID:

**Required Details:**

* **Name:** Assign a descriptive name to easily identify your personalization.
* **ID:** Provide a unique identifier for the personalization.
* **Goal:** The goal for this personalization. Check out more about goals [here](/en/admin-ui/catalogs/goals.md). <br>

  <figure><img src="/files/hz41RsB7Li5zK6PdIGoM" alt=""><figcaption></figcaption></figure>

Once set up, you can start creating experiences for this personalization. Press the "New Experience" button.&#x20;

* [Experiences](/en/admin-ui/personalizations/experiences.md)

<figure><img src="/files/ifFvxmhExKUQq449jVwg" alt=""><figcaption></figcaption></figure>

In this section, you can duplicate an existing experience, modify it, or delete it.&#x20;

{% hint style="info" %}
The order of experiences is crucial. If a customer qualifies for more than one experience, the order configured determines priority. You can adjust the order using drag & drop functionality.&#x20;
{% endhint %}


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