> For the complete documentation index, see [llms.txt](https://academy.gopersonal.ai/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://academy.gopersonal.ai/en/admin-ui/segmentation/audiences/purchase-behavior-rules.md).

# Purchase Behavior Rules

* **Purchases:**

  Number of purchases made. For instance, customers who made at least 10 purchases within the selected timeframe.
* **Purchase Value:**

  Total value of purchases. For example, customers whose total purchases exceeded a specified amount at least 10 times within the selected timeframe.