> For the complete documentation index, see [llms.txt](https://academy.gopersonal.ai/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://academy.gopersonal.ai/en/admin-ui/journeys/workflow/notifications/sms.md).

# SMS

You can create your A/B testing variants assigning the allocation for each variant. You can also pause or play the variant at any moment.  

<figure><img src="https://77548240-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F6jDsmHXQ0gdSKhPuXFMw%2Fuploads%2FsCxnydKAW3wO8Iqn5CP9%2FScreenshot%202023-10-09%20at%208.53.06%20PM.png?alt=media&amp;token=8a1498ca-3811-4063-bb55-c1682b979fcd" alt=""><figcaption></figcaption></figure>

Begin by clicking the "New Variant" button. This action initiates the creation process for a new sms variant. Customize the variant by selecting the sender's account.  If you haven't configured your SMS channel yet, you can do so in the "[Integrations](/en/admin-ui/integrations.md)" section of the platform.&#x20;

<figure><img src="https://77548240-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F6jDsmHXQ0gdSKhPuXFMw%2Fuploads%2FmkNuBKjbFeVWDFSV9d5F%2FScreenshot%202024-01-06%20at%202.24.15%20PM.png?alt=media&amp;token=36294dea-f22d-470b-9998-313d6c770199" alt=""><figcaption></figcaption></figure>

personalization is fundamental to creating compelling and engaging SMS messages. You possess the capability to customize SMS content using [dynamic variables](/en/admin-ui/journeys/workflow/dynamic-variables.md) associated with each customer. This advanced level of personalization enables you to deliver highly relevant and targeted messages, significantly enhancing customer engagement and boosting conversion rates.

<figure><img src="https://77548240-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F6jDsmHXQ0gdSKhPuXFMw%2Fuploads%2F8IbvGNu9tdg3nfVbDHQh%2FScreenshot%202024-01-06%20at%202.41.11%20PM.png?alt=media&amp;token=f0d88a97-2a6c-424c-922f-0eab0d21c4ef" alt=""><figcaption></figcaption></figure>

To enhance the effectiveness of your messages, our platform provides a feature that allows you to leverage artificial intelligence (AI) for obtaining text suggestions tailored to your specific use case with the [text generator](/en/admin-ui/broadcasts/text-generator.md).&#x20;

### &#x20;Test SMS&#x20;

By clicking the 'Test Message' button, you can enter an phone  and receive a sample of the SMS for preview and review.&#x20;

<figure><img src="https://77548240-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2F6jDsmHXQ0gdSKhPuXFMw%2Fuploads%2FkR8YTFgsoJlRZm6arHjN%2FScreenshot%202024-01-06%20at%202.25.09%20PM.png?alt=media&amp;token=7b6c0875-01ac-450b-ae12-d29246833dbc" alt=""><figcaption></figcaption></figure>